# Frank Michel

> Freelance Senior Web Application Developer specializing in Solutions Architecture and Full-Stack Engineering. Based in Haarlem, The Netherlands. Laravel, Vue.js, AI integration, and MCP development.

Frank Michel builds complex web applications from concept to delivery, combining two decades of full-stack engineering with a background in UX and graphic design. He works with a select set of clients while continuing to develop SaaS products.

**Focus areas:** Solutions architecture, full-stack delivery, multi-tenant SaaS, internal tooling, AI integration (MCP servers, LLM integrations, agentic workflows), and maintainable codebases.

**Background:** German-born web professional in Haarlem, NL. Classical education in graphic design (Hubert Burda Media) and a BA in Information Architecture from Hochschule der Medien, Stuttgart. Design thinking informs his development work.

**Highlights:** 20+ years experience · Full-stack end-to-end delivery · SaaS application expert · Agentic AI-powered development · Founded ONDURO (scheduling SaaS), raised investment, grew to thousands of users, sold in 2018 · Solo builder of Sportstudio and BKKPR

**Core stack:** Laravel, PHP, Vue.js, Inertia.js, MySQL, Redis, REST APIs, Tailwind, TypeScript, Docker, DigitalOcean, Forge, CI/CD, PHPUnit/Pest, MCP development, Laravel AI SDK

**Languages:** German (native), English (fluent), Dutch (fluent), Portuguese (conversational)

**Values:** Authenticity, efficiency, simplicity, kindness, competence, quality

**Business:** FM Digital Solutions & Consulting · Haarlem, The Netherlands · KVK 77985796 · VAT NL003267711B07

**Timeline:**

- 2019 – Present — Senior Freelance Developer & Consultant, FM Digital Solutions & Consulting (Haarlem, NL). Full-stack Laravel and Vue.js for multiple clients; architecture, AI integration; solo development of Sportstudio and BKKPR
- 2015 – 2018 — Founder & CEO, Onduro (Amsterdam, NL · Rockstart Accelerator). Built product from scratch, raised two rounds, led team, sold company
- 2005 – 2015 — Freelance Designer & Developer, Frank Michel Media (Germany / NL). Web applications, UX, frontend; transition from design to full-stack engineering

## Main

- [Portfolio](https://frankmichel.com/): Complete professional profile — about, featured projects, timeline, skills, values, education, languages, and contact

## Contact

- [LinkedIn](https://www.linkedin.com/in/frankmichel/): Primary channel for project inquiries and collaboration

## Featured projects

- [Sportstudio](https://www.sportstudio.app): All-in-one platform for yoga and pilates studios — members, scheduling, waitlists, push notifications, studio insights. Solo build, early access. Stack: Laravel, Vue.js, Inertia.js, Tailwind, MySQL
- [BKKPR](https://www.bkkpr.app): Clean bookkeeping web app for freelancers and small businesses. Solo build, live. Stack: Laravel, Vue.js, Quasar, SCSS, REST API, MySQL
- [ONDURO](https://www.onduro.com): Employee scheduling and time registration SaaS (web, iOS, Android). Single founder; thousands of active users in the Dutch market; two investment rounds; Rockstart Accelerator; sold in 2018

## Selected clients

- [DeinAdieu](https://deinadieu.ch): Estate planning platform, Switzerland. Privacy-first, multi-tenant, multi-locale. Senior developer — architecture, features, maintenance
- [OBT](https://www.obt.ch): Professional services — consulting, auditing, fiduciary, and IT, Switzerland. Freelance developer and consultant
- [HOMi](https://www.homi.nu/): Homework tutoring center management — students, tutors, planning, administration. Netherlands. Freelance developer
- [Kees de Boekhouder](https://www.keesdeboekhouder.nl): Bookkeeping-as-a-service for freelancers and SMEs. Netherlands. Solutions architecture and product ownership

## Optional

- [HDM Stuttgart — Informationsdesign (BA)](https://hdm-stuttgart.de/en/study-offer/bachelor/informationsdesign/): User-centered design, information architecture, web application development
- [Burda — Graphic Design](https://www.burda.com/): Classical visual design, layout, and typography for print and digital